DEVELOPMENT- Cover Designs SELECTIVE

i have decided to use Avant garde bold as the type face for the word menu on the cover. i have selected this typeface, as the M is very square therefore the letters look fairly evenly spaced out. and take up the same amount of space in colour (the amount of white/magenta used by the word menu is fairly equal throughout all the letters)

the information on these covers readers better also.

MEUN

SMOOTHIE COMPANY

MORE THAN JUST DELICIOUS SMOOTHIES /LOGOS

i have used myraid pro in extra bold for menu on these variations, however the M stands out to much as it is not as straight as the rest of the letters. this creates a bit of contrast when you look at the cover there fore the higher achy of information is slightly lost.